Regarding the cooperation between Polish clothing manufacturers and research centres the most urgently needed are anthropometric studies of the population and permanent improvement of managers’ knowledge. The article has two parts. Part one discusses the existing anthropometric tables in Poland, presents modern ways of carrying out new surveys and provides grounds for this action. Part two explains in the context of markets Europeization why managers have to expand their knowledge resources and outlines the main points where the knowledge is subject to verification.
Key Words: Anthropometric studies, Clothes size labelling system, Integrative management